The ROJO brand started back in 1987 in an Australian snow resort when two friends shared their passion for hand painted custom headwear. Following their original mantra "Born in the Mountains, Lives by the Ocean" all styles continue to be lovingly created down to the smallest detail for female riders. Today, ROJO is available all over the world - from women's and girl's outerwear to base layers, mid layers, gloves, socks and goggles.